Corporate vs. Creative Headshots: What's the Difference? | Central PA Photography Guide

When it comes to professional headshots, not all portraits are created equal. At AFH Media, LLC, serving clients across Central Pennsylvania, we often hear the question: “Do I need a corporate headshot or a creative one?” The answer depends on your industry, personal brand, and where your photo will be used.

Here’s a breakdown of the key differences between corporate and creative headshots, so you can choose the right style for your goals.

Corporate Headshots: Polished, Professional, and Traditional

Corporate headshots are ideal for business professionals, executives, attorneys, financial advisors, and others in more formal industries. These photos typically feature:

• Clean, neutral backgrounds (often white, gray, or black)

• Professional attire such as suits, ties, or business dresses

• Posed, chest-up compositions with direct eye contact

• A focus on trust, competence, and professionalism

Corporate headshots are most often used on LinkedIn, company websites, press kits, and business cards. They reflect a polished, conservative brand image.

Creative Headshots: Expressive, Personal, and Brand-Focused

Creative headshots are perfect for entrepreneurs, artists, authors, influencers, and those in lifestyle, wellness, or creative industries. These portraits may include:

• Natural or on-location backgrounds

• Wardrobe that reflects personal style or branding

• More relaxed posing, candid moments, and storytelling angles

• A vibe that’s friendly, approachable, or even edgy

Creative headshots are often used on social media, personal websites, speaker bios, and marketing materials. They help tell your story and connect with your audience.

Which Is Right for You?

Whether you're updating your LinkedIn profile or building a personal brand, your headshot should align with your goals. Not sure which direction to go? AFH Media in Harrisburg, PA offers both corporate and creative headshot sessions to help professionals across Central PA put their best face forward.

Would you like help planning your next headshot session? Contact us for a consultation or style guide!